September 24th, 2019

Miranda Luvié was born. Nothing important or historical, not yet; but we became a Father and a Grandfather, so it is important for us indeed.

September 24th, 2021

We create a personal brand just for her, just for Miranda. A girls' clothing brand, for one girl only. After all it's just for fun, it's free and there's no risk of her getting a big head about it.

For the time being, Miranda agrees to watch only one movie: Monsters Inc.
This helps us create a logo that she will be able to understand, recognise, love...
Many fine words to say that we copied it from Monsters Inc.
Alright, copied... but ours is pink and it keeps changing too, it does it all the time.
It can get angry...

... or become an environmentalist...

... it can quote itself...

... or do so many other things: there are no limits.

It changes also on all the products of the line, that are so many: we just have to come up with more.

A brand without a name? Just an M?
... Fine, let's name it.